Federal consumer officials are warning advertisers about the use of the phrase “up to” in any ads because shoppers are mostly confused or misled by the language.
According to a report from AdWeek.com, the Federal Trade Commission has issued new guidelines for use of the phrase “up to” in future advertisements because a majority of consumers believe it means they’ll most likely receive the number to which “up to” refers. Continue reading FTC redefines “up to” for advertisers
A Florida company is being accused of bilking consumers out of more than $10 million in a fraudulent investment scheme involving precious metals.
According to an Orlando Sun-Sentinel report, Sterling Precious Metals has had its assets frozen by the Federal Trade Commission, which believes the company targeted mostly senior citizens with telemarketing campaigns aimed at taking money to purportedly invest in gold, silver, platinum, and palladium. Continue reading Florida precious metal investment firm accused of $10M in fraud
The Federal Trade Commission is acting against companies “cramming” consumers’ cellular phone bills with repetitive charges for unwanted services.
According to a local ABC News report, the FTC has announced it is recovering more than $52 million from companies which have secretly charged consumers through their cell phone bills for services like enhanced text messaging, video streaming, identity protection, and other things regulators and consumers alike believe are scams. Continue reading FTC cracking down on “cramming” charges on cell phone bills